How, you ask? Well, on National Cheeseball Day (yes, there is such a thing, and it's as prominent as National Roasted Chicken Tail Day, which I just made up but sounds like a day worth celebrating) the Captains solicited two young fans from the stands at Eastlake Stadium and plopped them in front of a table with two huge chunks of spherical cheddar goodness for an old fashioned cheeseball eating contest.
Chow, young men! Shovel that fatty, calorie-laden goodness down your throats! It's entertainment!
Next up for every young Captains fan, lard eating contests. Don't worry, it might not be healthy but it's ethical as long as they post the videos to YouTube.