After ringing in 2015 in downtown Cleveland
, Machine Gun Kelly is looking toward a big year. First up: The video for his new single, "Till I Die."
Shot mostly on the city's east side, the video pretty much builds off the mood first established in 2010's "Cleveland
." It's a grittier track, though, blending short, rapid-fire verses with drawn-out, bass-heavy returns to the chorus.
The end of the video features some pretty cool behind-the-scenes stuff, like closer looks at some of the spots where Machine Gun Kelly began his work. Key among them is the house on East 119th and Union, where the rapper met a bunch of the guys in his crew during his senior year in high school and started recording.