When she first saw the costume, “my first thought was: asparagus,” Buford said. “I’ve seen my share of buds, and they don’t look like this.”
The response at Buddie’s unveiling, Buford said, was concern from adults for the Joe Camel effect: that superhero-loving kids would think that Buddie was encouraging them to use marijuana.
“I can understand that,” Buford said, “and my feeling is, why fix what’s not broken? We have a lot of people who understand what we’re trying to do with legalization, and they’re in favor. I do worry that with Buddie, we come across as more in your face.”
But in digging into the character, Buford said she has found Buddie “to be chill. People are going to be upset, but Buddie’s just going to put in his iPod. Everyone has a right to their opinion, but I’m going to do what needs to be done.”