In baking, the golden brown crust on a well-baked loaf of bread is known as the “bloom.” Come late winter, Bloom will also be known as the place to go for premium breads, pastries and meals in two Cleveland locations all the while educating, training, employing and creating opportunities for meaningful self-sufficiency for people with barriers to employment.
Bloom Artisan Bakery & Café, a social venture from the non-profit organization Towards Employment, will open at 200 Public Square and 1938 Euclid Avenue on the Cleveland State University campus. Under the guidance of artisan baker Maurice Chaplais, student employees will learn craft baking techniques that produce high-caliber products.
“Bloom Bakery will distinguish itself by taking the time to perfect the art of baking,” says Chaplais, the bread consultant and teacher behind Flour Bag bakeries in the United Kingdom and Florida. “The effort to incorporate locally sourced ingredients and create delicious handcrafted treats demonstrates Bloom Bakery’s dedication to great taste and customer satisfaction. With this high level of preliminary attention to detail and commitment to the craft of baking, Bloom Bakery is primed to stand apart based on the quality of its food alone.”