Yellowcake Shop's Hi, Fashion Event Teaches Clevelanders About Clothing's True Cost


  • Photo by Emanuel Wallace
Valerie Mayen, Project Runway alumna and owner of Cleveland fashion company Yellowcake Shop, puts on Hi, Fashion tomorrow and Sunday at Near West Theatre. She aims to educate the community about sustainability in fashion.

The free event follows a screening of The True Cost, which was shown at the Capitol Theatre on Thursday. Just as the film depicts, this fashion-forward weekend aims to show the negative impact that cheap clothing production has on developing countries and to enhance the understanding of what it means to make more environmentally viable choices when it comes to fashion (i.e.: shopping at thrift stores and buying American-made clothing).

Hi, Fashion attendees can expect a huge clothing trade, lessons on sewing, free alterations, custom printing, as well as complimentary treats and coffee from Brewnuts and Gypsy Beans & Baking Co. Local thrifting guru Dina Younis will also make an appearance, and Tammy Davis and Co. will create fashion sketches for participants on Sunday.

The event runs from 10 a.m. to 5 p.m. on Saturday and from 11 a.m. to 4 p.m. on Sunday.

Yellowcake Shop not only sells chic, handmade clothing pieces but also has a mission to lessen environmental issues and social oppression locally and across the globe.

Read more about Yellowcake here and learn about the designer behind the shop here.

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